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Google introduces a new AI-driven tool called ‘Vids’ to Workspace, designed for creating videos

Google has unveiled a suite of new AI-powered features for its Workspace business suite, offering enhanced capabilities to users. Alongside these updates, Google has also announced the introduction of paid add-ons for Workspace accounts, priced at $10 per month.

Among the array of new AI-driven functionalities, Google has introduced Google Vids, an AI-powered video creation tool integrated into the Workspace suite. This innovative application is seamlessly integrated into cloud-native solutions such as Docs, Sheets, and Slides, aiming to streamline the video creation process for businesses utilizing Google Workspace.

With the launch of Google Vids, Google aims to revolutionize storytelling in the workplace. The application’s versatility is highlighted by its potential applications, including facilitating HR in introducing new employees to company culture, providing training materials for various departments, and assisting sales professionals in crafting engaging client pitches.

Google has outlined that the Vids application simplifies video creation by requiring only basic information and instructions from users, who can then choose from a selection of templates to suit their needs. Additionally, users have the option to add voice-overs to their videos for enhanced clarity. Collaboration features allow for real-time editing and sharing of videos, ensuring seamless teamwork and iteration processes.

The user-friendly interface of Google Vids enables users to generate storyboards, curate stock videos and images, and more, all with minimal effort and no specialized skills required. This cost-effective and efficient tool is poised to benefit small businesses by eliminating the need for expensive equipment or professional expertise in video production.

Google has announced that Google Vids is slated for release in June 2024 and will be available as part of the standard Workspace offering, without the need for a paid add-on. This accessibility ensures that businesses of all sizes can leverage the power of AI-driven video creation to enhance their communication and storytelling efforts.

In summary, Google’s introduction of new AI-powered features and the innovative Google Vids application represents a significant advancement in the Workspace suite, empowering users to create compelling and impactful video content with ease. With its intuitive interface and collaborative capabilities, Google Vids promises to revolutionize the way businesses approach video creation and storytelling in the workplace.

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