Meta, the parent company of Facebook, has unveiled plans to monetize the Metaverse with advertising. The company’s Vice President of Augmented Reality, Alex Himel, believes that Meta can generate more revenue per
After years of dominance, Meta and Alphabet have lost control of the digital advertising sector as a result of rivals like Amazon, TikTok, Microsoft, and Apple entering the market at a rapid
Following a brief disagreement with Twitter’s owner, Elon Musk, Apple has “completely commenced” advertising on the social media platform. The development was verified by the new Twitter owner on Sunday during a
Criteo (NASDAQ: CRTO), the commerce media company, today announced the launch of Video advertising solution in India. Criteo’s Video advertising solution helps achieve measurable outcomes by superior capabilities with unique audiences, robust
Tencent Games’ ‘Arena of Valor’, one of the most popular and addictive MOBA games (multiplayer online battle arena), will be featured in the upcoming 2018 Asian Games. The Asian esports Federation (AeSF)
Alphabet Inc’s Google said it had disabled a “majority” of the offensive keywords that BuzzFeed found could be used by advertisers to target people searching for racist and anti-Semitic topics. Google, the
Saavn Becomes the First Company to Launch Programmatic Audio Advertising for Mobile Devices in India
Saavn today announced the launch of programmatic audio advertising in India, the newest addition to Saavn’s extensive suite of advertising technology offerings. This ground breaking new platform, created in partnership with Ads
Just a few hours ago, WhatsApp updated its terms & conditions, as well as its privacy policy. While terms, conditions and privacy policies are jargons that people don’t really care about, especially
Facebook Inc provided more evidence on Wednesday that it can turn eyeballs into profit as the maker of the world’s most popular app and social website trounced Wall Street’s estimates, sending its
Tree Frogs & Tree Design appoint Vishal sharma as new CEO and Business head. Vishal started his professional journey in advertising with McCann in 1995. He worked with clients like Coca-Cola, GM
Seek damages for allegedly degraded devices. Apple iPhone 4s users have filed a class action in New York oveiPhone 4s users file class action over iOS9 updater the alleged impact that the
The five day digital extravaganza partners with Tata Motors to highlight the power of social media in today’s world Social Media Week, a leading news platform and worldwide conference that curates and