2 mins read

Sony Unveils AI-Powered 4K PTZ Camera

Sony Electronics has unveiled its latest flagship 4K 60p pan-tilt-zoom (PTZ) camera model, the BRC-AM7, which comes with an integrated lens. The camera features PTZ Auto Framing technology powered by artificial intelligence (AI), allowing for precise and natural automatic tracking of moving subjects. This advancement simplifies high-quality video production for various applications such as broadcast, live events, and sports.

Measuring 168.7mm in width, 225.2mm in height, and 192.3mm in depth, and weighing approximately 3.7kg, the BRC-AM7 is the world’s smallest and lightest integrated lens PTZ camera. This compact size and lightweight design offer greater flexibility in installation, accessibility in challenging locations, and diverse shooting angles. Additionally, the BRC-AM7 seamlessly integrates with Sony’s professional camera ecosystem, ensuring compatibility and consistent color matching.

Kento Sayama, Deputy Vice President of Imaging Solutions at Sony Electronics, emphasized the camera’s contribution to Sony’s legacy of PTZ cameras known for their image quality and highlighted the significant advancements in AI-based auto-tracking and framing technology. He expressed confidence that the BRC-AM7’s ability to track and frame subjects accurately will enhance production efficiency and elevate content creation standards.

The BRC-AM7 is set to be available in early 2025 and will be showcased at the National Associations of Broadcasters (NAB) Show in Las Vegas from April 14 to 17, 2024. Sony also plans to expand its PTZ Auto Framing technology, currently featured in the SRG-A series of PTZ cameras, to additional models in spring 2025 or later in the U.S. and Canada.

The camera’s exceptional picture quality is achieved through a combination of a 1.0-type 4K compatible stacked Exmor RS™ CMOS image sensor and the BIONZ XR® image-processing engine. This combination enables high-resolution 4K 60p imagery with reduced noise and supports 4K HDR for vivid and detailed scenes.

The BRC-AM7 features a newly developed all-in-one lens with a 20x optical zoom and Clear Image Zoom, providing high magnification zooming while maintaining resolution. Additionally, it includes a built-in electronic variable ND filter for seamless exposure adjustment without affecting depth of field.

Sony’s PTZ Auto Framing technology, integrated with auto focus, utilizes AI analytics for advanced subject recognition, enabling automatic tracking based on detailed information such as the subject’s skeleton, head, face, and clothing. The camera’s pan-tilt rotation mechanism ensures smooth and quiet operation, making it suitable for various applications, including dance performances, concerts, and sports events.

In terms of interoperability, the BRC-AM7 supports color matching with other Sony cameras and offers compatibility with GENLOCK terminals, Master Setup Units, and Remote-Control Panels for multi-camera operation and integration with Sony’s switchers. Its compact design allows for installation in challenging locations, and versatile audio inputs and video outputs facilitate system expansion and customization.

Moreover, the BRC-AM7 supports various protocols for remote production over IP networks, including SRT, RTMP, RTSP, NDI, and optical fiber. It is also compatible with the free-d protocol for virtual productions, allowing for seamless integration of live footage with 3D Computer Graphics backgrounds and characters.

Additionally, the BRC-AM7 incorporates sustainable materials such as SORPLAS™ recycled plastic and features environmentally conscious packaging, aligning with Sony’s commitment to sustainability.

Overall, the Sony BRC-AM7 represents a significant advancement in PTZ camera technology, offering unparalleled performance, versatility, and sustainability for professional video production applications.

Leave a Reply