Toy of the Year – LeapPad 2™ to be launched in India

LeapPad 2LeapFrog, the leader in educational entertainment and MBE (My Baby Excels), a premium toy brand is set to launch LeapPad2, the next generation of kid’s learning tablet this festive season. LeapFrog’s LeapPad 2 has garnered numerous awards and accolades across the globe like the Prestigious “Toy of the Year 2013”, “People’s Choice Toy of the Year” and “Lifestyle Toy of the Year” by the Toy Retailer Association, to name a few.

my babyAfter a successful launch of LeapPad Explorer last year, LeapFrog and MBE indulges kids all over India with LeapPad 2, the next generation of its magical tablet that delivers education filled with entertainment and creative exploration. LeapPad 2 with its best-in-class learning solution offers an extensive library of learning games, eBooks, videos, music and more.

LeapPad 2 – recommended for children aged between 3 to 9 years, presents more engaging learning experiences than ever before with features like front-and-back cameras and video recorders, a faster LF 2000 processor and 4GB memory. With its 5” stylus included touch screen, HD-like graphics and motion based apps stimulates a real and interactive experience. Children can build reading confidence with innovative book apps providing a fully interactive reading experience with visual say-it, sound-it support and state-of-the-art game play, all housed in a durable, kid-friendly design. LeapPad2 also has improved battery life and is compatible with a new internal battery system and recharger pack available separately.

Says Mustafa Kapasi, COO-MBE, “LeapPad is slowly turning to be a must have toy for children worldwide in their creative exploration. Innovative apps and games help kids to learn 2600 skills that adapt automatically at their level. LeapPad2’s extensive library of 800+ games, music, videos, eBooks and more are carefully designed and approved by LeapFrog’s highly experienced team of educational experts.” itvoice

Additional games, Ultra eBooks and accessories are also available separately which can be downloaded from the library of over 125 titles in the on-line LeapFrog App Store. The games include animated characters like Minnie Mouse, Hello Kitty & Friends and eBooks based on movies like Cars 2, Cinderella, Tinkerbell among others. LeapFrog has also introduced a new Learn to Read Collection of Ultra eBooks that features the 300 keywords for early readers to help build phonics and decoding skills, sight word recognition and reading comprehension. This new series includes story classics from Fairy Tales to Adventure Stories.

LeapPad 2 which is available in green & pink variant is priced at Rs. 11999, Accessories and software is priced at Rs. 899 and above. LeapPad 2 is available across leading stores like Hamley’s, Landmark, Mahindra Retail, Lifestyle among others as well as on the leading E-commerce websites like Flipkart.com, Amazon.in, Babyoye.com, FirstCry.com.

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