At Tirupati, Andhra Pradesh, earlier this week,our Prime Minister Mr Narendra Modi had laid the foundation stone for a dedicated mobile handset and electronics manufacturing facility. According to officials, apart from Lava, the facility will house brands like Micromax, Celkon and Karbon.
This plant will come in operation by 2017 as per report given by company there will be production of 5million handset per month.
Set up over 20 acres of land allotted by the government, the facility will aim to generate employment for 12,000 people.
Lava’s existing manufacturing unit in Noida was commenced six months back. They have a monthly capacity of one million units.
In July, Lava had said, over the next 7 years it will invest Rs 2,615 crore to set up two manufacturing units in India and the units will have a combined capacity of 18 million handsets per month.
In India, global handset makers like Samsung and domestic players like Micromax and Spice have assembly units.
Interestingly, international players like Xiaomi, Asus and Gionee have announced assembly units in India in partnership with electronics major Foxconn in Andhra Pradesh
The Indian handset industry is poised to overtake the US as the second-largest market in next few years. After Samsung (23%), Micromax (17%) and Intex (11%), Lava ranks fourth in the tally with 7% market share.