~ move to help grow business five times and expand operations in Rajasthan~
Adit Infratel Pvt Ltd, the company behind brand Advent and a leading player in the mobile accessories and peripherals market, has appointed Kalarthi Enterprises as its consignee for Jaipur, Rajasthan. This move would help the company streamline and expand its operations in Rajasthan, an important market with immense growth potential.
Kalarthi Enterprises would be responsible for managing distribution of Adit Infratel’s brands: Advent and EBAK, which would effectively address stock availability issues while allowing distributors and the company to significantly ramp up sales.
Commenting on this development, Mr. Vikram Kalia, Director Sales & Marketing, Adit Infratel Pvt Ltd, said, ‘Rajasthan has always been close to our heart and we want to expand our network in the state. Appointment of consignee will help boost confidence of distributors who till now were sourcing the stocks directly from the factory. With Kalarthi Enterprises managing the stock and distribution, the stock availability issues will be taken care of and distributors can scale up their sales. We expect a 200% jump in sales in the first qtr and grow by atleast 5 times by the end of the current fiscal, as more and more territories will be opened covering whole of Rajasthan. ’
Pran Singh of Kalarthi Enterprises said, “We had been looking for expanding our business by venturing into something like this. Tieing up with Adit Infratel is the first step towards this expansion. This is a new line of business for us but we know it is right one as mobility products have immense demand in the market today with growing sales of mobile phones. We will try to manage the operations in best possible way to achieve the growth figure Company is looking forward to.”