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Accenture inaugurates a new Generative AI Studio in Bengaluru

Accenture has opened a Generative AI Studio in Bengaluru, India, with a focus on developing and applying generative AI technologies. The studio aims to provide a collaborative space for Accenture’s data and AI team to work with clients on creating generative AI solutions. These solutions are intended to optimize business processes and support enterprise reinvention. Generative AI generates new data resembling the training data, and in a business context, it can enhance operational efficiency. According to Senthil Ramani, Global Lead for Data & AI at Accenture, the studio will help clients prioritize capabilities across the value chain and scale their AI investments.

The establishment of the Generative AI Studio aligns with the growing trend of increased investment in AI. According to a recent survey by Accenture, 74% of C-suite executives plan to increase AI-related spending in 2024, compared to 50% in the previous year.

The studio offers a variety of services related to generative AI, including the proprietary gen AI model “switchboard,” customization techniques, model-managed services, and specialized training programs. These services are designed to assist clients in understanding, experimenting with, adopting, and scaling generative AI solutions.



Accenture unveils Generative AI Studio in Bengaluru
Accenture unveils Generative AI Studio in Bengaluru

As part of Accenture’s $3 billion investment in data and AI, the Bengaluru studio will leverage strategic investments made in Accenture’s Center for Advanced AI. It will also draw upon Accenture’s extensive portfolio of over 1,450 pending and issued patents in AI and insights gained from more than 300 active generative AI projects.

The generative AI model “switchboard” is a proprietary solution offered by Accenture. It assists in creating generative AI models for various applications. The studio’s customization techniques aim to tailor generative AI solutions to meet the specific needs and challenges of clients. Model-managed services provide ongoing support and optimization for generative AI models, ensuring they remain effective over time. Additionally, specialized training programs are designed to enhance the skills of clients and help them better leverage generative AI technologies.

Accenture’s move to establish the Generative AI Studio reflects the company’s commitment to innovation and supporting clients in adopting cutting-edge technologies. The studio provides a collaborative environment where Accenture can work closely with clients to co-create solutions that leverage generative AI for business transformation.

In conclusion, Accenture’s Generative AI Studio in Bengaluru is poised to play a significant role in advancing the adoption of generative AI technologies across industries. The studio’s comprehensive services and collaborative approach aim to empower clients to harness the full potential of generative AI for optimizing processes and driving innovation in their enterprises.

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