TO THE NEW and Evergent Partner to Improve Customer Management & Monetization for OTT Service Providers
TO THE NEW, a leading digital technology company, providing end-to-end digital marketing and product engineering services has been named as the Best MarTech Company of the Year at the Digital Customer Experience Summit & Awards, hosted on 26th April, 2019, in Mumbai. TO THE NEW was also nominated under two more categories namely- Digital Excellence in Insurance / Financial Services and Digital Excellence in Real Estate.
The Digital Customer Experience Summit and Awards is a platform that puts a spotlight on companies that have proven their expertise in innovation and technology to enhance customer experience across various digital platforms. The Awards have identified, shortlisted and brought to the forefront individuals & organizations who have cracked the code to fit Digital in their customer journey in the most innovative ways.
Commenting on the achievement, Mr. Raman Mittal, Co-Founder, and CMO, TO THE NEW, says, “We are delighted to be recognized as the best MarTech company in the industry. We have been able to strike a perfect balance between the traditional and new techniques to understand and fulfill the needs of our clients. We at TO THE NEW, believe in building the entire marketing automation ecosystem to help our clients in reaching their target audience across various channels and segments.”
TO THE NEW is an end-to-end Marketing Automation Partner holding expertise in over 10 leading marketing automation platforms such as Hubspot, MarketO, LeadSquared, and Netcore. The company, serving clients in more than 8 countries, offers a comprehensive suite of capabilities including Web Analytics, Email Marketing, CRM Integration, Managed Services, etc. The performance-led marketing initiatives and various aspects of Inbound Marketing are all designed by TO THE NEW to translate brands’ marketing goals into an integrated digital communication strategy.