Rashi Peripherals announced commencement for Intel distribution. This distribution will cover the complete range of products from Intel which includes desktop Processors, Mobile Processors, Server Processors, Desktop MB, Server and Workstation MB, Networking and Chassis, SSD, NUC.
With Rashi reach across 650 towns/cities through 59 branch office, channel partners even in remote locations will get an opportunity to promote Intel products. Rashi being the dominant player in the DIY market space, will help improve the overall component business.
At Intel we are committed to fostering partner relationships and providing real value for our partners and customers. We are pleased to be working with Rashi and given their access and reach in the country, we are confident to tap the unrealized potential in the tier 2 & tier 3 markets where demand for PC and PC components is robust,” said Suryanarayanan B, Director – Sales, Intel South Asia. He further added, “The demand of the compute market continues to grow and evolve. With the collaborative partnership with Rashi, we aim to strengthen our position across all channel segments.
Speaking of the future Mr. Rajesh Goenka, VP- Sales & Marketing, Rashi Peripherals Pvt. Ltd. says “We are excited to be the distribution partner for Intel. It is endeavor to take Intel distribution to the smallest town of India and make Intel available at wider spectrum of Resellers & retailers. Our current leadership in Hard Drive, Ram, Motherboards, will help us to promote CPU more. With our sound technical expertise we are also confident of promoting the high end Intel products.