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boAt Launches ‘Xtend Sport’ —India’s First Smartwatch with Whopping 700+ Active Modes

*From Jogging to Swimming, Piano to Ballet, Yoga to Aerobics, and Laundry to Painting – we have you covered with 700+ Active Modes that can help burn your calories *

National, June 17, 2022: Imagine Marketing limited owned boAt launches India’s first smartwatch which features 700+ active modes- The boAt Xtend Sport. Echoing its tagline #EveryMoveCounts, the boAt Xtend Sport is designed by boAt Labs with the sole purpose of elevating your fitness journey.

The boAt Xtend Sport Smartwatch boasts 700+ Active Fitness modes including strength and cardiovascular activities such as Dance, Cricket, Ballet, Running, Boxing, and many more. boAt Xtend Sport is also capable of tracking low and moderate-intensity activities such as Cooking, Skateboarding, Meditating, Playing Instruments, and Gardening amongst others. Apart from a plethora of Fitness modes, the smartwatch also packs a 24 Hour heart rate sensor, SPO2 monitor and a pedometer that monitor & keeps a track of your fitness levels in real-time. While tracking your activity to help you keep fit and healthy throughout the day.

boAt Xtend Sport pushes you to go one step ahead. The smartwatch pairs seamlessly with the boAt Crest App that tracks and maps your health data. You can share your progress and coax your friends and family to join your routine with Fitness Buddies and earn batches and rewards with Gamification mode. Wellness Crew Guardians lets you take care of your loved ones by allowing you to track their health and fitness data.

Created to keep you fit and healthy consistently, the boAt Xtend Sport is designed with an IP67 water and sweat resistant body and a sporty yet breathable strap. To round up the entire package, the smartwatch comes with an elegant square dial that houses a bright and crisp, yet responsive 500-nit 1.69” HD display. Xtend Sport ships with boAt ASAP charge that completely tops up the battery in 30 minutes and gives you a runtime of up to 7 days. Other important features include 100+ watch faces, Live Cricket Scores, Calls, Text and Notifications, Curated Controls, Sedentary Alerts, and much more.

The boAt Xtend Sport Smartwatch comes in Ashen Grey, Classic Black, and Cool Blue colour variants. It will be available on Amazon.in and boAt-lifestyle.com starting 17th June, 12pm for an introductory price of INR2499.

About Imagine Marketing Limited (Parent company of boAt):

Established in 2013 by Aman Gupta & Sameer Mehta, Imagine Marketing Ltd. offers a product portfolio ranging from audio gear, smart wearables, personal grooming, mobile accessories, and much more. Under the Imagine umbrella, boAt came to life and was able to disrupt the audio industry to become the #1 Audio brand in the country (In terms of shipments per the latest IDC data). boAt’s portfolio offers well-designed, innovative, and distinctive fashionable lifestyle-oriented products at attractive price points targeted at a young and widely addressable audience within India. Furthermore, with a massive cultural shift towards DIY post covid, Imagine Marketing Ltd. forayed into personal care appliances and introduced MISFIT, a self-care and grooming brand with the motto ‘Never Fit In’, the brand is aimed at addressing gender stigma through a colourful brand vision and bold conversations. In 2020, Imagine Marketing also acquired RedGear, a gaming accessory brand that deals in gaming keyboards, mice, gamepads, and headphones. RedGear aims to bring gaming to the masses and support the ones who wish to turn their passion into their profession. Imagine Marketing has associated itself with global names such as Qualcomm and Dolby to innovate their products and is backed by Warburg Pincus, a global private equity fund. The company currently has offices across Delhi, Mumbai & Bengaluru.

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