ZOPO launched its latest budget smartphone – the ‘Color M4’ in India. The launch of the Color M4 took place at an event in Lucknow which saw the presence of Mr. Sandeep Tomar (National Business Manager, ZOPO) along with all the channel partners, distributors and retailers of the East region of Uttar Pradesh. This event marked ZOPO’s entry into the eastern region of Uttar Pradesh.
At the given price, the ZOPO Color M4 will be the lowest priced 4GVoLTE smartphone available in the market among all the international brands present in India. With this smartphone, ZOPO aims to provide affordable smartphones to those who are looking forward to make a switch to smartphones. The smartphone has a leather finish and an exotic color range which will also capture the attention of the youth who form a major percentage of the smartphone segment.
The Color M4 spots a 4-inch WVGA display powered by a 64 bit Quad Core, MediaTek MT6737M processor that helps the smartphone to breeze through any task you throw at it. It is backed up with 1GB RAM and 16GB of internal storage that is expandable up to 64GB.
In the camera section, you get a 5MP primary camera with an LED Flash and a series of features like the panorama mode, geo tagging, smile shot mode, continuous shot mode and time lapse video. The 2MP secondary camera comes with a face beauty mode to capture the best selfies. The smartphone also features a 1080p high video resolution playback & 720p video recording that ensures the video comes out detailed and amazing.
Connectivity options include dual-SIM, 4G bands, Bluetooth v4.0 and Wi-Fi 802.11 a/b/g/n. Powering all of the above is a 1450mAh battery. It is a really light weight device weighing just 114gms.
The exotic smartphone comes with a stylish leather finish and is available in the following color variants: Peach, Matte White, Caribbean Blue, Indigo and Charcoal Black. The handset runs on Android 6.0 Marshmallow and comes pre-loaded with apps like ZOPO Care and ZOPO World along with a keyboard that supports 25+ Indian regional languages.
Speaking on the occasion Mr. Sandeep Tomar (National Business Manager, ZOPO India) said “Lucknow launch marks the entry of ZOPO in the east region of UP. It has a total of 47 districts where we have appointed 34 distributors with 34 service centres in it. The Channel is well established and functioning now. This new model, the Color M4 will be big hit, as there is no competition present at this price for the same specifications. A high standard VoLTE product is offered by no other international brand in India at the same price. We are looking to increase our volumes from this model and target a segment which no other international smartphone brand has touched so far. By this, the consumers will avail a fast and affordable mobile internet experience that will democratize 4GVoLTE usage in the country.”
Just like any other ZOPO Mobile in India, the Color M4 also comes with an extra special 365 days replacement warranty. If there is hardware failure in any of ZOPO’s product within one year of its purchase, you can easily get it replaced with a brand new one from ZOPO’s service centre. The Color M4 will be available on all major offline retail showrooms from 25thApril, 2017. For more details please visit: ZOPO Color M4.
Zopo Mobile also know as Shenzhen ZOPO Communication Equipment Co., Ltd., head quartered in Shenzhen (P.R.C.) and established in 2008, is a hi-tech enterprise engaged in the design, manufacture and marketing of mobile intelligent terminal products. With clients spread across 135 countries, ZOPO is an internationalised enterprise in the communications industry, with a design team in Europe, and sales location teams in Europe, South east Asia, Middle East and South America. ZOPO Europe Operations Center has been established on April 1st 2015 to support the marketing and after-sales service in the European market. Currently ZOPO is engaged in three main product lines: Speed, Flash and Color series. Exclusively in India, it is the first brand to have a 365 days replacement warranty.