Adobe and Microsoft have recently unveiled a collaborative effort aimed at revolutionizing marketers’ workflows and fostering creativity through the integration of generative AI capabilities. This partnership seeks to combine the strengths of
Truecaller has announced a slew of new innovative and interactive ad format capabilities that seamlessly integrate into the user experience. The new ad formats use video and animations to maximize brand recall
The digital world has changed communication as well as opportunities available to business owners. Communication has become more interactive and more integrated into everything consumers do on a daily basis with their
CMO Council Study Finds Marketers Struggling to Personalize, Create Real-Time Interactions and Shape Customer Purchasing Journey and Outcomes While there is an over-abundance of consumer data and analytics, marketers have yet to
Informatica, the world’s number one independent software provider focused on delivering transformative innovation for the future of all things data, today announced Informatica MDM 10.1, the latest version of its flagship master
Improved business efficiency and reduced storage space by 32 percent NetApp (NASDAQ:NTAP) today announced that PI Industries, ranked amongst the top five Indian agrochemical manufacturers, marketers and exporters, has deployed NetApp to
Response to research showing over 80% of people across the UK believe their personal data is unsafe when using the internet, particularly on their mobile phones F-Secure has partnered with Airangel Limited,
One out of every three engineers at Apple is an Indian! It is probable that one out of every three of $71 billion company’s engineering staff is an Indian. A large and
Yahoo will purchase mobile analytics startup Flurry to beef up a fast-growing mobile advertising business that still lags Google’s and Facebook’s in scale. Six-year-old Flurry uses analytics to help target ads at
In an attempt to map the infrastructure of companies participating in the space between marketers and publishers, SVG Media has released Indian Digital Advertising Landscape 2014. This is in view to simplify
Mumbai, January 4, 2014: http://www.dmai.co/ DMAi, an apex not for profit, stands for the collective cause of advancing & protecting responsible data driven marketing & advertising has announced the appointment of Nita