McAfee announced in December 2012 the ‘Year-end Dhamaka’ reward scheme that entitles registered McAfee Rakshak partners to win reward points on the purchase of McAfee Antivirus Plus2013, McAfee Internet Security 2013 and McAfee Total Protection 2013. This scheme is currently ongoing and will last until March 31, 2013.
For purchases made during the scheme period McAfee Rakshak will receive reward points and cash back up to 9.50% on a purchase of INR 5,00,000 and above. Commenting on this scheme, Lubna Markar, Senior Marketing Manager, India and South Asia, McAfee said, “RAKSHAK Channel program is one of our channel friendly initiatives to create a community of well rewarded and motivated McAfee partners, driven to sell McAfee solutions more effectively. Partner profitability is our motto and we invite channel partners to participate in this program and enable us to show our appreciation by incentives designed for them.”
RAKSHAK Retailer Channel Program is aimed at rewarding McAfee’s retail partners in India for purchase of the company’s consumer product portfolio. In addition to a simple and convenient point system that can be redeemed for exciting prizes, partners also receive support on branding & visual merchandising, dealer meets & engagement programs from McAfee.