Lenovo’s 4G Phone to Compete With Xiaomi Redmi Note 4G, Micromax’s Yu Yureka on Price



Lenovo on Tuesday announced that it will soon be launching a new LTE smartphone in India at “an aggressive price point”.

Detailing its intentions in a statement, Lenovo said it will launch the Qualcomm Snapdragon 410-based 4G LTE at CES 2015 in Las Vegas next week, and the phone will launch in India soon after. The Chinese consumer electronics giant also added the price range of the smartphone will be detailed at CES 2015.

While there’s no official word on which smartphone the company is planning to launch, looking at the statement, however, it is quite apparent the firm will be launching the Lenovo ‘Lemon’ K3 smartphone that was recently launched in China.

The Lenovo K3 runs on a Snapdragon 410 processor, features 4G LTE connectivity, and has been priced at CNY 599 (roughly Rs. 6,000). At the time of the China launch, no word was given about global availability.

Sources at Lenovo familiar with matter also say that in the India the smartphone will be aggressively priced as compared to the Xiaomi Redmi Note 4G and Micromax’s Yu Yureka, both of which offer 4G LTE connectivity.

The Redmi Note 4G is priced at Rs. 9,999, and Micromax’s Yu Yureka at Rs. 8,999, which put in perspective the ‘aggressive pricing’ of the Lenovo K3.

Other specifications of the Android 4.4 KitKat-based Lenovo K3 include a 5-inch HD (720×1280 pixels) IPS display with a pixel density of 294ppi, a quad-core Qualcomm Snapdragon 410 processor clocked at 1.2GHz, 1GB of RAM, 16GB of inbuilt storage with microSD card support, an 8-megapixel rear camera, a 2-megapixel front camera, dimensions of 141×70.5×7.9mm, and a 2300mAh battery. It also features Waves MaxxAudio technology.