Lenovo strengthens PC focus in Punjab

lenovologoLenovo, the world’s No. 1 PC brand and a leading player in smartphones and tablets, hosted its first Consumer Channel Partner meet in Ludhiana today. At the meet, Lenovo’s senior management shared its business strategy, with a clear focus on what it means to channel partners. The meet emphasized and reaffirmed Lenovo’s commitment to its consumer channel partners; serving as an ideal forum to recognize performing partners and encourage their feedback on the exponential opportunities for Lenovo’s Consumer business. In addition to reiterating its strong focus on the Punjab market, Lenovo also announced its impressive range of IdeaPad and IdeaCentre products at the event.
Ganesh Selvaraj, Consumer Channel Head, Lenovo India said, “We see Punjab as a booming market with a great potential. This is our first channel meet in Punjab, this year. We take this opportunity to bring our partners together to exchange valuable feedback and empower them so that we can grow together and achieve success as one team. We are also happy to introduce an impressive range of exceptionally engineered PCs that reflect our heritage of innovation. We are confident that our products combined with our partners’ steadfast support will help us win in this market.”
Well-equipped service centers
Lenovo aims to provide its customers with a highly differentiated and interactive experience through its service centers located in Ludhiana, Jalandhar, Bhatinda and Amritsar. The well-equipped centers have competent and Lenovo-certified staff to address queries related to Lenovo desktops, notebooks and tablets.
Lenovo has been working closely and strategically with partners over the last two quarters; resulting in landmark success in this region. Lenovo plans to open flagship stores with live demo facilities, providing a rich brand experience for the tech-savvy shoppers in Punjab. These factors should increase the footprint in exclusive format stores by 50%.