Strengthening its commitment to channel-led growth, Lapcare, a leading Indian brand in IT peripherals, accessories, and IT spares, has announced the launch of its new channel incentive initiative — ‘DHURANDARR’ Sales Program.The program is designed to accelerate partner performance, deepen engagement, and reward high achievers across its distribution ecosystem, embodying the spirit of “Is Baar Zyada Maar” during the January–March 2026 quarter (JFM 2026).
The DHURANDARR Sales Program reflects Lapcare’s strong partner-first philosophy and aims to drive structured, performance-linked growth across Tier 1 and Tier 2 partners nationwide.
The program introduces a slab-based incentive structure tied to quarterly revenue milestones. Channel partners achieving defined targets will qualify for attractive rewards through a mega lucky draw mechanism.
Key Highlights of the Program:
- Performance-linked slab incentives
- Mega lucky draw rewards including vehicles, smartphones, tablets, and other premium products
- Tier 1 partner coupon-based eligibility linked to quarterly sales achievements
- Dedicated rewards structure for Tier 2 partners operating through Tier 1 distributors
Additionally, Tier 1 partners are being invited to sign MoUs formalizing quarterly targets and incentive frameworks, ensuring transparency, clarity, and mutual commitment.
Commenting on the launch, Mr. Atul Gupta, Founder of Lapcare, emphasized that the initiative recognizes the relentless efforts of channel partners and aims to create meaningful growth opportunities while celebrating their achievements.
Mr. Sandeep Popli, CEO of Lapcare, added that 2026 is set to be a high-growth year for the brand. He highlighted that the DHURANDARR program aligns with Lapcare’s broader expansion strategy and reinforces its long-term vision of collaborative growth with partners.
With increasing competition in the IT peripherals and accessories market, structured channel programs such as DHURANDARR play a critical role in driving motivation, accountability, and accelerated market penetration.
By combining transparent incentive mechanisms with aspirational rewards, Lapcare aims to energize its nationwide partner network and further strengthen its position in India’s IT hardware ecosystem.
DHURANDARR Sales Program – Tier 1 Partners
(Applicable to IT Distributors, Dealers, Retailers, and Mobility Distributors directly dealing with Lapcare)
Mega Lucky Draw Prizes
- 1st Prize:Tata Sierra Car
- 2nd Prize:Harley Davidson X440 Bike
- 3rd Prize:Hero Vida VX GO 2.2 Scooter (1 per Region)
- 4th Prize:iPhone 16 (1 per Region)
- 5th Prize:iPad 11th Gen (3 per Region)
- 6th Prize:OnePlus Nord CE5 Smartphone (4 per Region)
Coupon Eligibility Criteria for Tier 1 Partners
(Quarterly Revenue Slabs for JFM 2026)
- ₹5–10 Lakh: 1 Coupon
- ₹10–25 Lakh: 2 Coupons
- ₹25–50 Lakh: 3 Coupons
- ₹50–75 Lakh: 4 Coupons
- ₹75 Lakh and above: 5 Coupons
Partners must submit invoice-wise bill details through the designated Google Form within two weeks of invoicing. Claims submitted after scheme closure will not be considered.
Tier 2 Partners partner will be getting coupons based on the retailer scheme along with the reward.
DHURANDARR Sales Program – Tier 2 Partners
(Partners operating through Lapcare’s Tier 1 ecosystem)
Slab-Based Reward Structure
Tier 2 partners are also eligible to participate in the DHURANDARR Mega Lucky Draw, featuring the same premium rewards as announced for Tier 1 partners, subject to scheme qualification criteria.
- The scheme is applicable on Lapcare IT business only, calculated on basic product value excluding GST.
- Partners qualify strictly based on assigned targets and slab achievement.
- No slab splitting is allowed; one partner qualifies for one slab only.
- A minimum 25% contribution from Peripherals, Networking, and Surveillance is mandatory to qualify for slab gifts.
- TOD benefits are not applicable for partners with quarterly business below ₹10 lakh.
- Only revenues with timely settlement of dues will be considered.
- All vehicles are offered at ex-showroom price. Insurance, registration, and related charges will be borne by the winner.
- Gifts will be provided in kind only; no credit notes will be issued.
- Rx Infotech reserves the right to modify, extend, or withdraw the scheme without prior notice.
- The company’s decision will be final in case of any dispute or ambiguity.
- All disputes are subject to Faridabad (Haryana) jurisdiction.
- Partner registration is mandatory on or before 25 January 2026.
A Legacy of Trust and Market Leadership
Commencing its journey in 2004, Lapcare has grown into one of India’s most reputed brands in IT spares, peripherals, and accessories catering to the IT and telecom markets. With a robust Pan-India distribution network, Lapcare holds a leadership position in the laptop batteries and adapters replacement market. Today, the brand reaches consumers through over 5000 retail outlets and more than 1000 service partners nationwide.
Driving Shared Success in 2026
With the launch of the LAPCARE DHURANDARR Sales Program, Lapcare reiterates its commitment to partner-led growth, ensuring that success is shared, celebrated, and scaled across the channel ecosystem. By combining aggressive targets with aspirational rewards, DHURANDARR is set to create strong business momentum while reinforcing Lapcare’s promise of long-term partnership.
