Haptik and Leena AI enter into a strategic partnership to offer world-class end-to-end enterprise bot solutions

Leading conversational AI player Haptik has entered into a strategic partnership with Y-combinator backed Leena AI to offer enterprises a one stop shop for all types of bot solutions. The two leading Conversational AI platforms of India aim to leverage each other’s strengths to offer a holistic chatbot solution that can efficiently handle various operational needs of enterprises. While Leena AI’s solutions are focused on offering bot-based HR, IT, Admin solutions for employees, Haptik offers its diverse engagement bots to tackle consumer use cases. As a result of this partnership, both companies will offer each other’s product offerings in collaboration to help enterprises make a seamless transition to automated operations.

Conversational AI solutions have become extremely popular with enterprises all over the world due to a number of reasons, including greater optimization, higher ROI, cost-efficiency, 24X7 accessibility and consistency of engagement. However, with an increase in demand, a large number of chatbot integrators have emerged, leading to high fragmentation in the industry. In such a scenario, a partnership between two of the leading platforms offers a great solution for enterprises to integrate diverse domains such as HR, IT, customer support and engagement.

Started in 2013, Haptik processes close to 10M chat each month and offers conversational AI for customer-facing use cases like support, engagement, feedback and lead generation. Backed by Times Internet, Haptik counts some of the leading Fortune 500 companies like Samsung, Coca-Cola, ICICI Bank, P&G, KFC and HDFC as its customers. With a 120-member strong team at present,  The company has processed over a billion interactions to date and helps enterprises leverage the power of AI to improve overall customer experience.

Having identified the need for automation in HR, Leena AI was launched in August 2017 and has the coveted title of being one of the six startups from India to be selected by Y Combinator. With its core focus on HR and employee-centric use cases, Leena’s Machine learning models specifically are trained to understand employee questions and concerns and has one of the most compelling solutions for HR helpdesk automation. Leena’s client list includes Coca-Cola, Pidilite, Marico, Reliance Capital, L&T Defense, Viacom 18, CEAT Tyres, RPG Group, Axis Bank amongst others and serves more than 200,000 employees every day.

Commenting on the association, Mr Aakrit Vaish, co-founder and CEO, Haptik said, “As a leader in the conversational AI space, we get a lot of requests from customers for internal use cases like HR automation and IT support. We are happy to now work with Leena AI and address these use cases and increase our product offering for our customers. With this partnership, Haptik now has a conversational AI solution for all major use cases which enterprises are looking to service. We were impressed by the domain expertise and models Leena has built for employee-centric scenarios and realised that partnering with them would be a great win for our customers.”

“Our approach of going deep in internal use cases has worked really well. HR automation is a huge need at this point and more and more organisations are looking to drive efficiencies in their HR processes and response management. We are extremely excited to partner with Haptik and leverage their deep market relationships to offer our solutions to their customers. Having personally looked at their tech stack and platform capabilities, we are looking forward to offer Haptik’s bots to our customers as well. While Leena AI is the leader in the HR tech domain, this partnership enables us to offer more solutions to our customers and also helps both organisations learn from each other,” said Adit Jain, CEO and Co-founder, Leena AI.

Haptik and Leena AI’s association is a shot-in-the-arm for the Indian chatbot industry, which has been registering an overall growth due to a growing interest among enterprises that want their businesses to be future-ready. The partnership presents a unique opportunity for enterprises to opt for the combined solutions on offer as they get to cover a maximum number of use cases while simultaneously optimizing the enterprise’s internal as well as external communication.  

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