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Founded only one year, realme earned itself the fastest mobile brand to become the global Top 10

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Counterpoint, the international authoritative analysis institution, recently announced a mobile phone shipment report for Q2 2019. According to the report, emerging smartphone brand realme showed eye-catching performance. After only one year of establishment, it quickly became one of the top 10 mobile phone manufacturers in the world, alongside Samsung, Huawei and Apple. In Q2 2019, realme global shipment registered 4.7 million units worldwide, an increase of 848% year-on-year, making it the fastest-growing mobile phone brand in the world.
The fast development of realm ties closely to its accurate grasp of the young consumer market, based on which the brand attitude and edgy R&D were built. On one hand, realme adopts high-end technology with the Dare-to-Leap philosophy, becoming the benchmark for performance and design at the same price range and bringing more Dare-to-Leap experience to young consumers; on the other hand, realme leverages light assets, mainly e-commerce, short channel mode, which allows more profits given to consumers, thus more young people can enjoy the quality of life brought by technology and design.