The beta run of the product has been successfully completed and Buzzoka has on-boarded over 1000 influencers already on the platform. The API enabled platform which supports, Facebook, Instagram, Twitter, LinkedIn, TikTok and Blogs can pull out approved data in a secure environment where it can be used by brands to understand the influencer demographics. The DIY product will also be helpful to brands with a limited budget to run self-serve campaigns without any manual help.
Commenting on the product release, Ashutosh Harbola, CEO, Buzzoka said “The product is just the start point of our vision to become a Mark-Tech company. It will eventually add to the full circle that Buzzoka is trying to complete in the influencer marketing space, be it Commerce or Crowd Lead Content.”