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BACK AND BETTER THAN EVER: RAZER SNEKI SNEK RETURNS  WITH A NEW REUSABLE BAG 

Razer’s fan-favorite mascot makes a comeback with a plushie-meets-tote made of  recycled materials. 

Razer™, the leading global lifestyle brand for  gamers, today announces the Sneki Snek Reusable Bag, a long-awaited addition to the fan favorite Sneki Snek lineup and the first new product in two years. Made from 100% recycled  polyester, the plushie-meets-tote reduces the need for new synthetic fibers. 

TOTE-ALLY ADORABLE. TOTALLY REUSABLE.  

The Sneki Snek Reusable Bag is a cheeky plushie bag charm that transforms into a full-sized  tote. Designed as a collectible bag charm that easily clips onto bags, it doubles as a  practical, reusable essential. Whether running errands, hauling loot, or gifting a fellow Sneki  fan, this tote-tally adorable companion is made to accompany gamers with style, purpose,  and a whole lot of personality. 

Key Features:

  • Cheeky Bag Charm and Handy Hidden Tote – Where style meets functionality. Stay Cute and Trendy, But with Purpose – Made from more responsible materials. Practical and Reusable Design – Space-saving, reusable, and perfect for everyday  errands. 

SNEKI SNEK: FROM SKETCH TO SUSTAINABILITY ICON 

What began as a sketch by a Razer designer for his newborn has evolved into a global  phenomenon, spawning countless memes, tattoos, and slithering into the hearts of fans  worldwide. With its big eyes, leafy head, and irresistible charm, Sneki Snek has become a  beloved icon for gamers and a symbol of Razer’s commitment to sustainability. 

Sneki Snek has always been more than just a mascot. It’s a symbol of our commitment to  sustainability,” said Addie Tan, Global Head of Lifestyle Division at Razer. “Our journey with  Sneki Snek has already helped protect over one million trees. By tapping into our  community’s love for this beloved icon, we’re empowering gamers globally to support  sustainability and turn everyday choices into meaningful contributions toward forest  conservation and a greener future.” 

For more information on the Sneki Snek Reusable Bag, please visit:  https://www.razer.com/gear-accessories/razer-sneki-snek-reusable-bag 

PRICE AND AVAILABILITY 

Sneki Snek Reusable Bag: $34.99 USD / €39.99 MSRP  

Available now at Razer.com and select RazerStores worldwide.  

ASSETS 

Assets available for download here.

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