Visual analytics enables apparel designer and supplier Tantex to identify trends for the global fashion retail market
Qlik®, a leader in visual analytics, today announced that Tantex, a Singapore-based textile and garmentsdesign and supplier,has chosen Qlik for its visual analytics platform. By leveraging the Qlik platform, Tantex is able to analyzeover 25 years’ worth of data to easily identify the latest fashion trends, forecast demand, and provide spot-on recommendations to its global clientele of fashion retailers.
Established in Singapore in 1991, Tantex is a fashion garment design and sourcing company for major retailers and e-commerce brands around the world, and has been recognized as one of the 50 fastest-growing brands in Singapore. Over the years, as Tantex’slist of global retailers grew and the company expanded into more markets, executives found it challengingto analyzenumerous reports that were formatted differently across departments and countries. To reduce the time-consuming processof customizing each report, Tantex chose to leverageQlik’s visual analytics platform, to speed up decision makingand strengthen go-to market strategies.
“Qlik has provided us with solutions that allow us to quickly analyze vast amounts of information coming in from different sources,” said Janice Tan, General Manager, Tantex. “Qlik’s powerful analytics solution allows us to provide recommendations to our customers based on data collected on topics such as fashion trends, customer buying patterns, peak seasons, and popular garment choices. Such capabilities have strengthened our customer service and streamlined our operations.”
Additionally, Tantex’s day-to-day operations are simplifiedafter implementing Qlik with the help of Avensys Consulting, a Qlik partner in Singapore. The increase in overall efficiency and productivity has enabled Tantex tofocus more resources on its business strategies. The interpretation of data is easythrough Qlik’s smart visualizations, andthe resulting insightshave given the brand a competitive edge as it continues to source for fresh ways to stay ahead in a hyper-competitive market.
“We are delightedthat apparel designers and suppliers like Tantex is using Qlik’s platform for their enterprise visual analytics needs,” said Scott Jennings, Director, Industry Solution, Retail Sector, Qlik. “Tantex is a prime example of a business that is increasingly innovating and harnessing the power of data to improveits operations and deliver better services to its customers. Ultimately,analytics software has a tremendous impact on what we see on the runway, as well as the everyday fashion choices available to consumers.”