OnePlus Launches JCC-Designed Exclusive “Callection” Accessories in India

Following the recent collaboration between OnePlus and celebrated French fashion and art designer, Jean-Charles de Castelbajac, the exclusive line of products titled, “Callection”, co-created with JCC, was launched in India.Users can now pick and choose from an array of selective accessories which are available for purchase online or through referral points on OnePlusStore.in. This limited-edition range aptly named ‘Callection’, features a host of varied designs and products showcasing Jean-Charles’ signature colour palette – Yellow, Red and Blue, with the added ‘Black’, signifying the collaboration between the two brands.

“I would describe this collection by one word “Beau-tech”: beauty and technology. My wish was to introduce poetry, art and fashion into the highest technology machine, the OnePlus 5, and create necessary designs for every day. India is the land of colours and I have tried to imbibe the vibrant culture of the region in my hand-crafted designs in Callection”. Fashion and art designer Jean-Charles de Castelbajac commented.

Deftly stringing together, the worlds of technology and fashion, Callection consists of desirable designs for everyday focusing on functionality. The products include:

  1. OnePlus JCC Never Settle T-shirt-the brand’s signature Never Settle shirt, featuring Castelbajac’s whimsical take on Oneplus’ iconic motto, available at INR 1999

  2. OnePlus JCC Callection T-shirt-limited edition shirt which celebrates the meeting of rebellious minds consisting of colourful hand drawn designs by Castelbajac, available at INR 1999

  3. OnePlus JCC Tote Bag-a dual-layered tote combining beautiful eggshell white cloth with a vibrant graphic, hand-designed by Castelbajac, available at INR 1599

  4. Baseball Cap-Castelbajac upgrades this season’s streetwear staple with a colorful embroidered Never Settle logo and his famous imaginative flourishes, available at INR 2499

Known among his peers as the “King of Unconventional”, Jean-Charles de Castelbajac challenges the conventions of design, just as OnePlus challenges the conventions of the smartphone industry. The exclusive “Callection”, made up of bags, caps, t-shirts, and a limited-edition OnePlus 5 design, is reflective of Castelbajac’s signature, chromatic style. His creations have always carried values about humanity, decency, ecology and most of all democracy. The designer likes to inject playful childhood themes in his creations. His trademark choice of colours also have a meaning attached to them-yellow is for the sun and its warmth, red denotes passion and love, and blue stands for spirituality. When brought together they form the universe.

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