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Konica Minolta Conferred As #1 Brand Keys Customer Loyalty For Ninth Consecutive Year

Konica Minolta Business Solutions, a global technological company specializing in office imaging equipment’s, production print solutions, document management systems and IT services recently announced the recipient of the Brand Keys’ Customer Loyalty Award for the ninth consecutive year.

This was the 21st annual survey conducted by Brand Keys, a New York-based brand engagement and customer loyalty research consultancy (brandkeys). Ratings were based on a brand’s ability to meet customers’ expectations and do so better than its competition in the category in which it competes. In a marketplace where consumers’ expectations change quickly and brands struggle to create meaningful differentiation and engagement, those better able to identify customers’ expectations and address them via authentic emotional values will see tangible bottom-line results

On this Occasion Mr. Yuji Nakata, MD Konica Minolta Business Solutions India Pvt Ltd said “The Brand Keys recognition supports our commitment to customers and to delivering reliable document management solutions and services year after year, we have immense pride to retain the position this year too.”

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