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Zebra Empowers Companies in India to Get More, Do More with New 2D Barcode Scanners

3600 Series ultra-rugged scanners and DS4308-XD scanners harness the best features of 2D imagers


INDIA, NEW DELHI,June 22, 2016Zebra Technologies Corporation(NASDAQ: ZBRA), a global leader in providing solutions and services that give enterprises real-time visibility into their operations, today announced the launch of two new two-dimensional (2D) scanners in India.  The 3600 Series is Zebra’s new line of 12 ultra-rugged scanners, offering prolonged durability, enhanced scan performance, and unparalleled manageability in demanding industrial environments. The DS4308-XD, purpose built for electronics manufacturing, captures a variety of barcodes and marks emblazoned on circuit boards and other electronic components, delivering advanced scanning technology to track every component on the production line.

There has been a steady shift in the industry to using 2D barcodes as it encodes more data than 1D barcodes. Correspondingly, the global scanner market is experiencing an accelerated investment migration at 60% of revenues from traditional laser scanners to camera-based 2D imagers by 2018[1], exceeding industry expectations. 2D imagers also have grown at a compound annual growth rate (CAGR) of 10%, outpacing the laser market (-8%) and overall total handheld market (+5%).

With 2D imagers, companies can “Get More” in one device. Such scanners boast capabilities of reading the whole spectrum of barcodes including 1D traditional printed, 2D traditional printed, GS1 DataBar used in point-of-sale (POS) scanning, high-density barcodes, and all mobile and electronic barcodes. In addition to its versatility, 2D imagers can recognize poorly printed, torn, smudged, shrink wrapped, or damaged barcodes, permit omni-directional scanning which allows data capture from more angles, enhance near-range scanning, and read multiple barcodes in a single trigger pull. 2D imagers also enable various value-added functions, from mobile marketing, loyalty applications, image capture, to optical character recognition, allowing companies to “Do More” business with the data captured.

KEY FACTS: 3600 Series

  • 1D and 2D versions of the 3600 Series are available with corded and cordless options for fast, accurate performance in picking, packing, shipping, receiving, work in progress (WIP), inventory tracking, track and trace, cross docking, and POS applications.

  • Built to perform in extreme conditions, the ultra-rugged scanner series offers the industry’s highest drop, tumble, and sealing specifications in its class; it is the industry’s first IP67-rated scanner capable of enduring complete water immersion for up to 30 minutes.

  • Zebra’s 3600 Series offers industry-leading scan performance on 1D and 2D bar codes – whether it is a high-density barcode, displayed on the screen of a mobile phone, under heavy shrink-wrap or printed on paper, and damaged or dirty.

  • Available with Zebra’s PowerPrecision+ smart battery technology which offers a first-in-its-class charge gauge for visibility into battery power, users can monitor battery age and ability to hold a charge – ensuring only healthy batteries are used.

  • The 3600 Series has been recognized with the prestigious Red Dot Award 2016 for its excellent design based on ergonomic and efficiency principles.


  • Optimized to read extreme density barcodes, the DS4308-XD can scan 1D, 2D, and PDF417 barcodes quickly and more accurately, including those that are a half-inch or less at near contact.

  • The DS4308-XD is able to capture barcodes on various media, including those printed on paper, plastic, metal and electronic sub-components such as the Printed Circuit Boards (PCB), or memory chips. It also reads small direct marks printed on non-reflective surfaces, and barcodes displayed on mobile devices or computer screens.

  • Designed to be used in noisy production environments, the DS4308-XD is the only scanner in its class to integrate haptic (vibration) feedback. This allows workers to know instantly that they are about to utilize the right component on the production line, even if they cannot hear the beep.

  • Data capture is made easy, fast, and accurate in DS4308-XD with an integration of functions including omni-directional scanning and reading at any density or distance.

  • Smart auto-host detect cables automatically determine which interface is attached, eliminating the need to scan numerous configuration barcodes. 

Apart from these two new scanners, Zebra had announced other 2D-capable devices in the first quarter of the year: The TC8000, an innovative touch mobile computer that is able to enhance productivity by 14% and reduce worker fatigue; as well as RFD8500, the multi-operating system RFID sled designed to turn any Android™ and iOS™ mobile devices into a handheld RFID and 1D/2D barcode scanner.


Joanito Iwan Tamsil, Information Systems & Technology Director, SaveMax Super Grosir

“In a highly competitive environment, SaveMax needs to set itself apart from our competitors by innovating and adopting the latest technologies. We want to future-proof our Point of Sales by implementing 2D scanners today. The latest generation of 2D imagers from Zebra are simply more productive than the traditional 1D laser scanners. In a high-volume retail setting like ours, cashiers never have to align the barcodes on merchandise with the scanner, and, as a result, they are vastly more productive.”

Wayne Harper, Senior Technical Director, Zebra Technologies, Asia Pacific

“Businesses, ranging from retail, healthcare, manufacturing and warehousing, to hospitality, are increasingly dependent on the data embedded in barcodes to keep their operations running and processes flowing. Such data provides the visibility into its assets a company needs, and this intelligence allows businesses to act accordingly to respond to market demand. As 2D barcodes are being used more and more, and multiple barcodes, 1D or 2D, are added to a single label, a trend that calls for versatile barcode scanning technology is gaining momentum. At Zebra, we offer a comprehensive breadth of 2D imagers for our customers’ choosing, and they can deliver unbeatable performance compared to traditional laser scanners and other 2D imagers on the market, allowing companies to get more capabilities and do more business with one device.”


Filed in: Computer Hardware, Computer magazine, Computer News, computer reseller news

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